About GBR

We are the number one choice for Government Go-To-Market

GBR is a Government Go-to-Market firm that helps companies rapidly accelerate their business in the Public Sector – in a repeatable and sustainable way. A thriving woman-owned small business, headquartered in Northern Virginia, with a team that spans the nation.

Mission

We accelerate public sector growth for technology companies through high-touch, expert delivery of strategy, marketing, enablement, and content that drives differentiation, deepens buyer engagement, and unifies go-to-market teams.

GBR Capabilities

Vision

To be the trusted catalyst for transformative growth in the public sector technology market.

We unlock accelerated growth for technology companies in one of the world’s most complex markets with a lean-in mindset, unrivaled expertise and intuitive collaboration.

Everything we do raises the bar — at every touchpoint, we empower teams, redefine vendor-buyer engagement, build trust, and deliver actionable strategies that accelerate growth for our clients and drive impact across the public sector.

Why we’re different

We pride ourselves on two things: a nerd-like obsession with the Public Sector technology, and driving real business and market results for our clients.

Our team of experts have proven depth in:

Public Sector industry strategy
B2G/Government marketing
Sales and field enablement

We can deliver individually in any of the 3 areas, and can seamlessly weave these three disciplines together to accelerate your public sector business.

GBR Values

We Own the Outcome

We don’t sit on the sidelines. We lean in, take responsibility, and see the work through to real results.

We Bring Clarity

Public sector growth is complex. Using our expertise, IP, and systems, we help teams focus, prioritize, and act on what actually moves the business forward.

We Hold a High Bar

Good enough isn’t good enough. We push for quality, precision, and outcomes that make our clients proud to put their name on the work.

We Work as One

We work as a seamless extension to our clients and with each other — collaborative, aligned, and committed to shared success.

We plug in fast, stay synced, and build trust.

We Leave Teams Stronger

Our goal isn’t just to deliver — it’s to empower teams with confidence, capability, and momentum that carries forward.

We leave them smarter and better equipped to outperform in the public sector.

Where did we come from?

Before starting GBR, we spent decades helping fuel successful public sector businesses for blue chip technology companies. We designed, crafted, implemented and adjusted the Go-to-Market strategy, powerful B2G marketing and rich content for highly successful industry teams selling into the government, education and healthcare markets.

In 2010, we pooled our experiences and know-how to build a strong, repeatable go-to-market process and set of services that help companies of all sizes enter the public sector markets, expand their footprints, beat the competition and grow their businesses.

“We had an opportunity to go after a previously untapped niche in the government marketplace and needed to put together a go-to-market plan fast. With our team all focused on driving results in existing markets, we turned to GBR. They had the expertise as well as the drive and attention-to-detail necessary to create a plan in very short time frame. In the end, Juliana Slye and her team delivered a realistic, well-thought and detailed plan within our deadline just as we knew they could.”